320 W Beltline Highway
Madison, WI 53713

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Sales: 855-998-2488

Used Cars: 855-998-2488

Hours Toggle

Sales Department

Sun Closed
Mon 8:30am – 7:00pm
Tue 8:30am – 6:00pm
Wed 8:30am – 6:00pm
Thu 8:30am – 7:00pm
Fri 8:30am – 6:00pm
Sat 8:30am – 4:00pm

Service Department

Sun Closed
Mon 7:00am – 6:00pm
Tue 7:00am – 6:00pm
Wed 7:00am – 6:00pm
Thu 7:00am – 6:00pm
Fri 7:00am – 6:00pm
Sat Closed

Reviews of BMW of Madison

Overall Rating:

4.4 (out of 5)

93% recommend this dealer

334 total reviews

Showing the most recent reviews from Cars.com and DealerRater.

5.0 (out of 5)

Excellent customer service from sales, business and

Reviewed by JaneOctober 03, 2025

Excellent customer service from sales, business and management personnel. Michael Dennis went the extra mile with special help after the purchase was complete.

  • Does recommend this dealer
  • Shopped for a used car

Overall Experience 5

Customer Service N/A

Quality of Repair N/A

Friendliness N/A

Pricing N/A

Maximum rating = 5

1.0 (out of 5)

I bought a car & reached out after about a Black Msport

Reviewed by Dave 750i from Apple Valley, MNJuly 11, 2025

I bought a car & reached out after about a Black Msport wheel that was welded over the crack. They did not disclose this damage before sale. I reached out & was told to watch out for pot holes by Jay. They made sure to let me know it’s not illegal to sell used cars with cracked wheels, welded for a temporary fix & they will not tell you & say they don’t have to….. PAY FOR AN INSPECTION. Use my mistake to save your self +$900 at the minimum….

  • Does not recommend this dealer
  • Shopped for a used car
  • Did make a purchase

Overall Facilities N/A

Customer Service N/A

Buying Process N/A

Quality of Repair N/A

Maximum rating = 5

1.0 (out of 5)

I was sold a beautiful 750i, I was told it was in great

Reviewed by David BrunsJuly 11, 2025

I was sold a beautiful 750i, I was told it was in great shape with a normal amount of wear & tear & rock chips. That is all good, no issues, used car, I GET IT. But now after 3 months of adding air every few days & only 2,000 miles put on. I brought it to Alloy Wheel Company who just sent me a photo of my front passenger wheel that has broken weld covering a crack in the wheel. THIS CAR WAS NOT SAFE TO DRIVE, NOT SAFE TO BUY. MY WIFE IS 32 WEEKS PREGNANT & THANK GOODNESS THE WELD HASNT GIVEN OUT YET. How does this pass a BMW store? I didn't shop at some hole in the wall place, I went to Madison BMW. I am not happy with my experience. How did it not leak air sitting on a show floor for 6 months. But I have to add air every 3 days..... I WOULD PAY TO GET USED CARS INSPECTED BY A REPUBLE SHOP BEFORE DOING BUSINESS WITH MADISON BMW.

  • Does not recommend this dealer
  • Shopped for a used car

Overall Experience 1

Customer Service N/A

Quality of Repair N/A

Friendliness N/A

Pricing N/A

Maximum rating = 5

About BMW of Madison

Located in Madison, WI, BMW of Madison is your local car dealer, finance center, parts and service center all in one. Our family owned dealership for over 60 years is dedicated to giving our customers the service they deserve starting right from the moment they walk through our doors. Whether you need help picking out the perfect BMW for your lifestyle, or you have a question for one of our expert technicians, BMW of Madison is here to help. The journey begins in the showroom. We offer a large selection of BMW cars for sale in Madison, WI. Want a powerful luxury sedan or a top rated Electric Vehicle? Need a capable SUV for the family? How about a coupe or convertible? From the 2 to the 7 Series, from the X1 to XM, there's something here for just about any driver.

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