1015 Lancaster Ave
Reading, PA 19607

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Hours Toggle

Sales Department

Sun Closed
Mon 8:30am – 8:00pm
Tue 8:30am – 8:00pm
Wed 8:30am – 8:00pm
Thu 8:30am – 8:00pm
Fri 8:30am – 6:00pm
Sat 8:30am – 5:00pm

Service Department

Sun Closed
Mon 7:30am – 5:00pm
Tue 7:30am – 5:00pm
Wed 7:30am – 5:00pm
Thu 7:30am – 5:00pm
Fri 7:30am – 5:00pm
Sat 7:30am – 12:00pm

Reviews of BMW of Reading

Showing the most recent reviews from Cars.com and DealerRater.

5.0 (out of 5)

My husband and I purchase new cars every 3 to 4 years so

Reviewed by keyley216November 05, 2025

My husband and I purchase new cars every 3 to 4 years so we have had many experiences at different dealerships. That being said, I have never had a better experience than I did at BMW of Reading. We purchased a used car for my daughter's 16th Birthday from Vlad. He did everything in his power to make sure the car was perfect and the first car buying experience was magical for her. So go see Vlad!! Whether you are buying a $25,000 used car or a $100,000 new car you will be treated with the same level of respect and excitment by him. He is wonderful, the dealership is wonderful! They really stand behind their products and truly want you to be happy. I will be a repeat customer!

  • Does recommend this dealer
  • Shopped for a used car

Overall Experience 5

Customer Service N/A

Quality of Repair N/A

Friendliness N/A

Pricing N/A

Maximum rating = 5

5.0 (out of 5)

I had an incredible experience purchasing my BMW X3 from

Reviewed by NickJuly 23, 2025

I had an incredible experience purchasing my BMW X3 from BMW of Reading. Rob Koch was fantastic—he did everything he promised and more. I ordered the vehicle on May 30th, and Rob told me it would be part of build week 24 (second week of June). Sure enough, the car was delivered to me on June 20th—right on schedule. Rob is also incredibly responsive—quick to answer emails and phone calls, which made the process feel smooth and stress-free. It was such a different (and better!) car buying experience than what I’ve had in the past. I also want to thank Eric Salem, the Sales Manager, and Sean Doyle, the Finance Manager, for their professionalism and support throughout the sale. The entire team at BMW of Reading was outstanding from start to finish. If you're looking for a truly seamless, honest, and enjoyable car buying experience, I highly recommend Rob and the team at BMW of Reading.

  • Does recommend this dealer
  • Shopped for a new car

Overall Experience 5

Customer Service N/A

Quality of Repair N/A

Friendliness N/A

Pricing N/A

Maximum rating = 5

1.0 (out of 5)

This is for the SERVICE DEPARTMENT.

Reviewed by breathial1967February 12, 2024

This is for the SERVICE DEPARTMENT. My 2018 BMW 750Ix (43k miles) was on limp-home mode, I took to the service department without digging into the codes myself. They diagnosed the following needed replacement: injectors #1 and #5 (quoted $3402), wastegate actuator #2 ($2055) and all spark plugs ($707). They bid all three jobs separately (which includes removing all covers, gaining access) when all three jobs were in the same region, for a cumulative MINIMUM price of $6164 plus taxes. Injector #5 was fine, didn't need replacement, only #1 did (obvious, as only plug #1 was fouled, all others were fine). Tech misdiagnosed #5 due to misfires, that were caused by the original coil packs needing replacement. I bought $1200 worth of parts, worked on car 12 hours, and it's now PERFECT. One of their techs could have done the job done in <8 hours, even taking their time and a long lunch break ($1200 labor). If they charged DOUBLE the price on parts from what I got, $2400, you'd STILL get a total bill of LESS than $4k. I can't address their sales team, but I can say with absolute certainty that their service department will happily rip your face off, without compunction. Better to use Dubbles or somebody else. These guys are disgusting.

  • Does not recommend this dealer
  • Came in for service or repair

Overall Experience 1

Customer Service N/A

Quality of Repair N/A

Friendliness N/A

Pricing N/A

Maximum rating = 5

About BMW of Reading

If you are looking for a BMW Dealer in the Eastern Pennsylvania Region our sales territory includes Reading Allentown Philadelphia Lancaster York Lebanon and the entire Tri-State area we have what you're looking for in the way of new and used cars vans and SUV's. Whether you are shopping for a brand new vehicle or prefer the security and lower price of a certified pre-owned option we have hundreds of vehicles ready for your consideration. BMW of Reading is family owned located in the greater Reading area and has been in business for over 60 years! We're here to make your shopping experience pleasant and hassle free!

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