3060 North Victory Lane
Appleton, WI 54913

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Sales: 877-634-2681

Used Cars: 877-438-0449

Hours Toggle

Sales Department

Sun Closed
Mon 9:00am – 7:00pm
Tue 9:00am – 7:00pm
Wed 9:00am – 7:00pm
Thu 9:00am – 7:00pm
Fri 9:00am – 6:00pm
Sat 9:00am – 5:00pm

Service Department

Sun Closed
Mon 7:00am – 6:00pm
Tue 7:00am – 6:00pm
Wed 7:00am – 6:00pm
Thu 7:00am – 6:00pm
Fri 7:00am – 6:00pm
Sat 8:00am – 1:00pm

Reviews of Bergstrom Luxury on Victory Lane

Overall Rating:

3.4 (out of 5)

95% recommend this dealer

299 total reviews

Showing the most recent reviews from Cars.com and DealerRater.

1.0 (out of 5)

Dealer had a good price on a vehical i was looking for

Reviewed by Tony Conigliaro from Menomonee Falls, WI September 03, 2024

Dealer had a good price on a vehical i was looking for but was only offered me 4,000 less than blue book trade in value on mine. I never had that problem any where else. Sales person wouldwnt budge or counter offer. Guess their making so much money they dont need my business.

  • Does not recommend this dealer
  • Shopped for a used car
  • Did not make a purchase

Overall Facilities N/A

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Maximum rating = 5

1.0 (out of 5)

I was charged $230 for Bergstrom to hook up their

Reviewed by Very unhappy ex-customer from WisconsinAugust 13, 2024

I was charged $230 for Bergstrom to hook up their proprietary Mercedes computer to my old 2003 ML350 with only 150k miles on it. Most service garages do that as a courtesy for free as they'll then charge you to fix whatever problems they find. The Crankshaft Position Sensor was identified as faulty and needed replacing. I was quoted $402. I tried to do the work myself but the aluminum sensor was oxidized into the bell housing. I agreed to the quote and had it delivered. I was then asked to approve 2 additional hours for Thomas 'as it was stuck.' (Duh!) The next communication I got from David Farah was that the entire transmission needed to be dropped out so they could attack the problem from beneath. $2,687.00 was quoted. I guessed that the sensor had been broken off and this ridiculously high quote was a ploy to get my vehicle off their lot. I declined. Service Manager Patrick King accused me of damaging the sensor (not the housing). I hadn't, but questioned why that mattered when they had identified and quoted that it needed to be replaced anyway? He then zeroed the bill out which was tantamount to an admission of guilt. Any car that is made worse by the actions of service technicians obliges that garage to make good on the original quote. Bergstrom did not. I had to pay for yet another tow and had it taken to an independent guy in Seymour who had worked at Bergstrom for more than a decade. He confirmed that the sensor had indeed been broken off and said he'd simply drill it out. The transmission didn't need to be taken out at all. At no time did Bergstrom admit culpability or offer to make it right. Highfalutin place bullying the little guy and treating him like dirt as usual. I have nothing but disdain for their business practices. There was no option to leave zero stars.

  • Does not recommend this dealer
  • Came in for service or repair
  • Did not make a purchase

Overall Facilities N/A

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Maximum rating = 5

1.0 (out of 5)

Highly disappointed in Bergstrom Lexus.

Reviewed by aAugust 08, 2024

Highly disappointed in Bergstrom Lexus. Our sales person Jesse was wonderful but the Manager Eric is another story. We bought a clean body 2016 Ford Explorer they had on their lot. We were so excited to get this gem. Bought it on a Wednesday 7-31-24 and by Thursday night we found out it transmission issues. Called to get it looked at and the lady on the phone sent us to Bergstrom Ford. Our appointment was for Monday 8-5-24 at 9 in morning. Mean time we took it to our local Ford garage and they confirmed we it needed a new transmission because it was slipping. It had a 6F35 torque converter shutter. Monday comes around we take the car to Bergstrom Ford and they also confirmed we needed a new transmission. Well Eric found out because it was in warranty and said it had to go be looked at by Bergstrom Lexus. We take it there knowing what's wrong and have paper and video in hand. He has his mechanic look at and he says nothing wrong it's just trying to find it gears. Ummm excuse me it is not. It jumps 200-300 rpms just cruising. It had a 6F35 torque converter shutter. You also have 2 Ford garage that confirmed it needed a new transmission. He still refused to do any work on it. We had the 90 days 3,000 mile warranty on it but still refused and tried to get us to purchase a warranty package for almost 4,000 dollars and gave us 1,000 dollars is coupon to knock the warranty price package down. He kept saying he trust his mechanic and there is nothing wrong. 2 Ford garages confirmed it and you won't do anything. We were so upset with the way we were treated by Eric. He treated us like we didn't know anything or we weren't good enough for his time. Excuse us if we don't drive a Lexus but you had Ford Explorer on your lot that we wanted. We returned the 2016 Ford explorer the next morning which was Tuesday 8-6-24 and canceled our loan. After we left Tuesday we went to Bergstrom Ford looking at other vehicles. The one we were interested in was being sold. Explained our story to Bergstrom Ford sale person and they apologized non stop and where shocked it wasn't fixed and how we were treated by the manager at Bergstrom Lexus. So we highly recommend going somewhere besides Bergstrom Lexus. All other Bergstrom we have had no issue with. Bergstrom Lexus and Eric you better think how you treat your customers. I know John didn't build his business on being rude and selling broken vehicles to his customers.

  • Does not recommend this dealer
  • Shopped for a used car

Overall Experience 1

Customer Service N/A

Quality of Repair N/A

Friendliness N/A

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Maximum rating = 5

About Bergstrom Luxury on Victory Lane

At Bergstrom Automotive we strive to be the recognized leader of guest service through our commitment to treat everyone like family. You deserve complete peace of mind when it comes to owning your vehicle regardless of whether it is new or pre-owned. We pledge to provide the finest personal service and facilities for our guests. As Wisconsin's #1 Automotive Retailer we support communities throughout the state with 25 Bergstrom locations representing more than 35 brands. Every pre-owned vehicle we sell goes through an extensive certification process. We are committed to making sure you will be treated as one of the Bergstrom family.

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