Smart Motors

Toyota New Car Dealership in Madison, WI

Take a minute to explore the reasons why people throughout Wisconsin and the Upper Midwest have say "this is the best place to buy a new or used car."

From our incredible selection and impeccable service to our impressive facilities and amenities, Smart is sure to please. The best part? You don't have to take our word for it, your friends and neighbors have plenty to say about their experiences.

We have been locally owned in Madison, WI for over 100 years, and have earned the reputation as Wisconsin's #1 Toyota dealer. We invite you to experience Smart Motors and to see why generations of customers keep coming back!

And for service for your new Toyota, Smart Motors is the place to go in Madison. Smart Motors has certified mechanics that can help keep your new car up and running. Keeping your car running safely is important to you, right? So make sure to use the experts for your service needs!