1301 5th Avenue North
Birmingham, AL 35203
Sales: 205-508-0091
Used Cars: 833-241-4252
Sales Department
Sun | Closed |
Mon | 9:00am – 7:00pm |
Tue | 9:00am – 7:00pm |
Wed | 9:00am – 7:00pm |
Thu | 9:00am – 7:00pm |
Fri | 9:00am – 7:00pm |
Sat | 9:00am – 6:00pm |
Service Department
Sun | Closed |
Mon | 7:00am – 6:00pm |
Tue | 7:00am – 6:00pm |
Wed | 7:00am – 6:00pm |
Thu | 7:00am – 6:00pm |
Fri | 7:00am – 6:00pm |
Sat | Closed |
See all dealerships near Birmingham, AL that carry Subaru
Overall Rating:
4.9 (out of 5)
86% recommend this dealer
14 total reviews
Showing the most recent reviews from Cars.com and DealerRater.
Kenya, Derrick, Cherita and the Hallmark family
Kenya, Derrick, Cherita and the Hallmark family exemplified excellence in customer service. I loathe the typical sales process applied at most dealerships. It’s patronizing and demeaning. I experienced kindness and excellent customer service at Hallmark. I love my Subaru! Thank you!
Maximum rating = 5
Overall, my experience was great and the sales
Overall, my experience was great and the sales transaction was smooth. The sales team hooked me up with a great deal in an Outback. The things that happened via phone and email before I went to the dealership were not optimal. The initial contact from the dealership was an email from what I later found out was a virtual assistant. That should be disclosed in those emails. Then I was contacted by phone by someone I later found out was working in a phone center and not the dealership. She set me up with a test drive for a car with a particular package in a specific color. When I arrived they didn’t have that car. Since she was in a call center she had no idea what was on the lot. After that the Chandler the salesperson was great. He did upsell me, but it was for slightly more than I was expecting for a car that had many more features. Skip the Internet and go directly to the dealership and work with him. Derrick is the sales manager and he was fair on my trade and was very helpful in getting me in and out the door quickly. I definitely would shop with them again.
Maximum rating = 5
Excellent customer service, lets you know what is going
Excellent customer service, lets you know what is going on with your vehicle through process
Maximum rating = 5
Hallmark Subaru in Birmingham, AL, is proud to be an automotive leader in our area. Since opening our doors, Hallmark Subaru has kept a firm commitment to our customers. We offer a wide selection of vehicles and hope to make the car buying process as quick and hassle free as possible. If you would like financing options and you are in the market to purchase a new or used car or truck, we will provide assistance to help you find financing options that fit your needs! Whether you have bad credit, no credit, or are a first time car buyer, you can trust that Hallmark Subaru will get you into the car or truck you choose with professionalism and attention to your needs.
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