59 Bisson Ave
Laconia, NH 03246

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Sales: 877-427-6513

Used Cars: 877-427-6513

Hours Toggle

Sales Department

Sun 11:00am – 3:00pm
Mon 8:30am – 7:00pm
Tue 8:30am – 7:00pm
Wed 8:30am – 7:00pm
Thu 8:30am – 7:00pm
Fri 8:30am – 7:00pm
Sat 8:00am – 5:00pm

Service Department

Sun Closed
Mon 7:00am – 6:00pm
Tue 7:00am – 6:00pm
Wed 7:00am – 6:00pm
Thu 7:00am – 6:00pm
Fri 7:00am – 5:00pm
Sat 8:00am – 5:00pm

Reviews of Irwin Automotive Group

Overall Rating:

4.6 (out of 5)

96% recommend this dealer

4543 total reviews

Showing the most recent reviews from Cars.com and DealerRater.

5.0 (out of 5)

Destiny in TXM was awesome!

Reviewed by rcreed75January 30, 2026

Destiny in TXM was awesome! She discovered I had a recall so she moved my appt to the Toyota team. The Toyota technician (Jordan) really went above and beyond to be sure my state inspection sticker was neatly applied (the little things really are important). The Toyota advisor, Joe, kept me informed and returned my vehicle to me timely.

  • Does recommend this dealer
  • Came in for service or repair

Overall Experience 5

Customer Service N/A

Quality of Repair N/A

Friendliness N/A

Pricing N/A

Maximum rating = 5

4.0 (out of 5)

I get great service from Salesperson Seamus McNally and

Reviewed by thamcon95January 29, 2026

I get great service from Salesperson Seamus McNally and from the service department. Not so much from Toyota Financial and my auto insurer The Hartford. Toy Fin kept asking for letter of verification that the hartford was actually going to pay for the total loss on my '24 tundra which caused unnecessary delays and stress. My only complaint about the dealership is that after 20 yrs and 7 or 8 toyota veicles between my wife Susan and my 4 tundras, that there doesn't seem to be a lot of loyal customer "perks". Like I wanted to upgrade the tires on the new Tacoma to good quality winter tires and hoping they would be "thrown in" to sweeten the deal. Instead the best they could do was offer a $150 discount on the winter tires. that cost an additionl $890. I do realize margins are very tight iin this business but was hoping for abit more. ottom line is, susan and I will be back for more business in the future.

  • Does recommend this dealer
  • Shopped for a new car

Overall Experience 4

Customer Service N/A

Quality of Repair N/A

Friendliness N/A

Pricing N/A

Maximum rating = 5

5.0 (out of 5)

Just got my new tundra from the bow tie guy Seamus

Reviewed by thamcon95January 29, 2026

Just got my new tundra from the bow tie guy Seamus McNally at irwins! Long time customer of irwins and happy with the process! After losing the Tundra I came back to the bow tie guy seamus and picked up a new tacoma! He is always easy to work with! Thank Joe in finance for assisting me in my total loss and credit back!

  • Does recommend this dealer
  • Shopped for a new car

Overall Experience 5

Customer Service N/A

Quality of Repair N/A

Friendliness N/A

Pricing N/A

Maximum rating = 5

About Irwin Automotive Group

Founded in 1951 Irwin's has 5 new car franchises (Toyota, Ford/Lincoln Hyundai, and Chevrolet) an onsite Bodyshop Quicklane Tire & Auto Center and NH Car Credit. We have one of the best reputations in the country and are #1 in NH on Cars.com & Google Reviews! Plus we're Dealerrater.com Dealer of the Year. Along with over 4000 online reviews (4.7 out of 5 stars) we have the Irwin Promise highlighted by our Price Promise Trade-In Promise and a Money Back Guarantee. You can relax when you come in as we don't have "Sharks" we have Product Specialists (so no pressure :)) We are Simple Friendly Guaranteed. Call or e-mail to get started!

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