Bergstrom Luxury on Victory Lane in Appleton including address, phone, dealer reviews, directions, a map, inventory and more

A member of the family

3060 North Victory Lane
Appleton, WI 54913

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Sales: 877-634-2681

Used Cars: 877-438-0449

Hours Toggle

Sales Department

Sun Closed
Mon 9:00am – 7:00pm
Tue 9:00am – 7:00pm
Wed 9:00am – 7:00pm
Thu 9:00am – 7:00pm
Fri 9:00am – 6:00pm
Sat 9:00am – 5:00pm

Service Department

Sun Closed
Mon 7:00am – 6:00pm
Tue 7:00am – 6:00pm
Wed 7:00am – 6:00pm
Thu 7:00am – 6:00pm
Fri 7:00am – 6:00pm
Sat 8:00am – 1:00pm

Reviews of Bergstrom Luxury on Victory Lane

Overall Rating:

4.8 (out of 5)

97% recommend this dealer

290 total reviews

Showing the most recent reviews from and DealerRater.

2.0 (out of 5)

Got a Honda Ridgeline from you a week ago tpms light keep

Reviewed by dennisresch54June 14, 2022

Got a Honda Ridgeline from you a week ago tpms light keep coming on called and took it there today which is 75 miles one way told me I had to call Oshkosh Honda and go there to fix it called them they said to just go to the Acuralike dealership they could do it to find out they never set the ones in the tire's when they changed them the to places are like night and day the Acura people were really friendly the Lexus one's kind of just blue us off like you got the car now it's your problem weren't friendly at all

  • Does not recommend this dealer
  • Came in for service or repair

Overall Experience 2

Customer Service 1

Quality of Repair N/A

Friendliness 1

Pricing N/A

Maximum rating = 5

1.0 (out of 5)

Absolute Worse Experience Ever

Reviewed by Paul Tarvin from Slinger, WIFebruary 09, 2022

I took my 2015 Maserati Ghibli in for service in October of 2020 after the check engine light came on. The car had a little over 102k miles on it. Their diagnosis was that I needed new waste gates for the bi-turbos, to the tune of $14,000. They also gave me the option of replacing the entire engine for $20,000. Thinking it was worth the investment to allow me to drive the car for another 2 to 3 years without worry of a mechanical issue with the engine, I elected to go with the engine swap. The engine swap took over two months to complete. The car never ran right after I picked it up. The car ran rough during initial cold start up. Bergstrom indicated at first it was likely due to old gas since the car had sat around for a while prior to the swap. The problem never went away, so I took it back during the summer for them to look at. I even made a video on my phone showing the rough idle at start up, and the car actually died. They "couldn't find anything wrong." I expressed my concern that there was a problem that they couldn't diagnose, and I was worried that the clock was ticking on the warranty (one year on the engine). Emily, their service manager, said she would make a note for the file. The cold start problem never went away, and gradually got worse, until the check engine light came on again during one of the cold start episodes, despite the fact that I had only driven the car a little over 6,000 miles since they did the engine swap. I again took the car back for them to look at right before Thanksgiving. After a week or two, I received an email with no explanation asking me to authorize new fuel injectors to alleviate the problem to the tune of another $5,000, including the fee to diagnose the issue. I called Emily and asked why the fuel injectors hadn't been changed when they did the engine swap, or if they had, why they had failed in less than a year? She said she needed to do some research and would get back to me. About a month later, I got a text from her saying that Maserati would not cover the repair work because it was 3 DAYS PAST THE WARRANTY PERIOD when I brought it in, never answering my question about the injectors. I asked her about the concern I had expressed back in the summer, and the note she had written to the file. She replied, in essence, that if I didn't like it, I could contact Maserati Customer Service myself. Obviously she did not comprehend that my beef was with Bergstrom Automotive, and not Maserati, for not willing to stand behind their work, and then asking me to pay another $5,000 to fix their original mistake. Based upon their previous botched repair attempt, I had absolutely zero confidence they would be able to repair the car if I authorized the additional work. I asked them to make me an offer to buy the car back rather than repair it. After about another month, to their credit, they got back to me with a reasonably decent offer to purchase the car, which I accepted. I was more than willing to spend more money on the car for routine maintenance issues, like tires, brakes, rotors, oil and filter, etc. In fact, I had just purchased a set of new all season rear tires just before I drove it to Appleton for service in November. However, I was unwilling to spend more money on fixing what, in my opinion, was a problem caused by their shoddy workmanship in the first place, with the possibility that it would continue to be an ongoing problem with no end in sight. So I gave up a car that I had previously been planning to drive for another two to three years rather than continue to pound money down a rat hole. Overall, I have been driving for over 50 years, and this is the absolute worst experience I have ever had at a car dealership, hands down. I will not be going back to Bergstrom ever, and based on my experience, I would not recommend them to anyone else either.

  • Does not recommend this dealer
  • Came in for service or repair
  • Did not make a purchase

Overall Facilities N/A

Customer Service N/A

Buying Process N/A

Quality of Repair N/A

Maximum rating = 5

5.0 (out of 5)

Andy was amazing to work with! He answered all our...

Reviewed by bebert82November 22, 2021

Andy was amazing to work with! He answered all our questions and took care of all of our concerns. He wasn't able to be there for our first test drive, but his assistant, Autumn, was ready for us when we arrived and she was super helpful! The buying process was stress free and we would highly recommend working with Andy at Bergstrom! Kate was also very helpful and wonderful to work with. Couldn't recommend this dealer enough!

  • Does recommend this dealer
  • Shopped for a used car

Overall Experience 5

Customer Service 5

Quality of Repair N/A

Friendliness 5

Pricing N/A

Maximum rating = 5

About Bergstrom Luxury on Victory Lane

At Bergstrom Automotive we strive to be the recognized leader of guest service through our commitment to treat everyone like family. You deserve complete peace of mind when it comes to owning your vehicle regardless of whether it is new or pre-owned. We pledge to provide the finest personal service and facilities for our guests. As Wisconsin's #1 Automotive Retailer we support communities throughout the state with 25 Bergstrom locations representing more than 35 brands. Every pre-owned vehicle we sell goes through an extensive certification process. We are committed to making sure you will be treated as one of the Bergstrom family.

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