WILLIAMS KIA in Traverse City including address, phone, dealer reviews, directions, a map, inventory and more

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2750 US-31
Traverse City, MI 49684

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Hours Toggle

Sales Department

Sun Closed
Mon 8:00am – 8:00pm
Tue 8:00am – 8:00pm
Wed 8:00am – 8:00pm
Thu 8:00am – 8:00pm
Fri 8:00am – 8:00pm
Sat 8:00am – 6:00pm

Service Department

Sun Closed
Mon 7:30am – 6:00pm
Tue 7:30am – 6:00pm
Wed 7:30am – 6:00pm
Thu 7:30am – 6:00pm
Fri 7:30am – 6:00pm
Sat 8:00am – 3:00pm


Showing the most recent reviews from Cars.com. To see all reviews visit Cars.com.

Overall Rating:

4.7 (out of 5)

18 out of 19 people said they would recommend this dealer

5 (out of 5)

Best Dealership Experience EVER!

Reviewed by Carla “Loving my Kia Soul” in Petoskey, MIApril 22, 2021

My experience at Williams Kia in Traverse City was amazing! I drove to the dealership to purchase a used vehicle and never once felt any pressure from the sales staff. They informed me about available autos, my options for financing, provided a more than fair trade-in value for my old car, and let me make a final leasing decision without pressure. Above all, I was treated with respect. Cheryl Leas and Andrew, (and another gentleman in the back whose name I lost - so sorry) went above and beyond to make my experience with Kia, the best ever! Kia is lucky to have such a great sales team. THANK YOU!!

Customer Service 5

Buying Process 5

Quality of Repair N/A

Overall Facilities 4

Maximum rating = 5

5 (out of 5)

New car

Reviewed by RenayLynn in Rapid city, michiganMarch 18, 2021

Best sale person, Austin Mayo... did everything perfect and couldn't be more happy with my new Kia, Thank you Williams Kia Traverse City, the whole team was perfect there

Customer Service 5

Buying Process 5

Quality of Repair 5

Overall Facilities 5

Maximum rating = 5

1 (out of 5)

Disappointed and shocked

Reviewed by Meghan Wiggins in MichiganSeptember 24, 2020

We were in in process of purchasing a car, the manager stole the sale and sold the car from under us, no class, no respect !!!

Customer Service 1

Buying Process 1

Quality of Repair N/A

Overall Facilities 1

Maximum rating = 5

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