Bergstrom Imports of Oshkosh in Oshkosh including address, phone, dealer reviews, directions, a map, inventory and more

A member of the family

3245 S Washburn St
Oshkosh, WI 54904

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Sales: 920-267-4670

Used Cars: 920-267-4819

Hours Toggle

Sales Department

Sun Closed
Mon 9:00am – 7:00pm
Tue 9:00am – 7:00pm
Wed 9:00am – 7:00pm
Thu 9:00am – 7:00pm
Fri 9:00am – 6:00pm
Sat 9:00am – 5:00pm

Service Department

Sun Closed
Mon 7:00am – 6:00pm
Tue 7:00am – 6:00pm
Wed 7:00am – 6:00pm
Thu 7:00am – 6:00pm
Fri 7:00am – 6:00pm
Sat 8:00am – 1:00pm

Reviews of Bergstrom Imports of Oshkosh

Overall Rating:

4.8 (out of 5)

96% recommend this dealer

768 total reviews

Showing the most recent reviews from and DealerRater.

1.0 (out of 5)

Terrible Service Unless its a Quick Sale

Reviewed by Connor Z from Stevens Point, WIJune 21, 2022

TL;DR: Bergstrom does not hold their sales representatives accountable for clients until a sale is right in front of them. I went months of empty promises without updates only to cancel my order in the end to buy from somewhere else. I ordered a '22 Subaru Crosstrek in early March. The sales representative I worked with, Bob Zurn was able to confidently promise me that I would be able to drive the car I ordered out of the lot by the end of May. A "Subaru Promise" he called it. I put in my $500 deposit, and he told me he would be calling back in a week or so to update me whether or not the car had received a VIN or not. I was totally understanding that, once the order was in, the car was in Subaru's hands for a while, so I was counting on Bob to provide me with updates. A month passed and I hadn't received an update from Bergstrom of any kind. A few calls from me into Bob's voicemail later and I finally got a call from him after a week letting me know that not only did my car not have a VIN yet, but that the car's estimated arrival date was pushed out to June a week or so earlier. He didn't update me when he found that out. Instead, the car's arrival date had been, at this point, pushed out to July by the time I heard from him. I would have preferred not to have been without a car for four months and expressed my interest in other options to Bob. He told me that if any other Crosstreks, or a similar cars were to make their way through his pipeline, that he should let me know as soon as he knew. He gave me the impression this was a likely scenario, and that I would be hearing from him soon. Fast forward to mid-May. I haven't heard from him whatsoever about my car, or any other potential options. I emailed and called into the Bergstrom office a few times over the next week only to reach his voicemail. The administrative assistants that answered the phone promised he would give me a call back later that day or the day after. Two weeks later on a Tuesday, I receive a casual call from Mr. Zurn about how he had virtually no update for me. Instead, it was possible that my car was going to be converted into a 2023 model and the arrival date, "may be pushed out further," but he "wasn't sure." He told me he would be in a meeting that Thursday about it and he promised to call me back by Friday, June 10th. It is June 21st today and I haven't received a call or update of any kind from Bergstrom. I called their office this morning to hear that Bob Zurn was on a call and would get back to me immediately afterwards. I have yet to hear back from him. As soon as I can get a hold of someone, I'm going to be cancelling my order and choosing anywhere else to shop from, and I recommend anyone else reading this to do the same. I will note that I am aware that the delays are not a result of Bergstrom's poor service. The market is a tricky one right now. That's not the point. The point is that Bergstrom's sales representatives, specifically Bob Zurn, do not treat clients with respect until the sale they are making is right in front of them. Instead they'll give you the bare minimum of promises and deflecting of blame in hopes you'll forget about getting updates until you are about to hand them your money. My guess is that managers at Bergstrom are not incentivizing generalized quality service for their sales team. Because of this, Bergstrom sales representatives are only interested in providing quality service to the customers that are going to line their pockets the quickest. That being said, unless you're planning on walking onto a Bergstrom lot and driving away in something that they have on the lot that day, shop literally anywhere else.

  • Does not recommend this dealer
  • Shopped for a new car
  • Did not make a purchase

Overall Facilities 2

Customer Service 1

Buying Process 1

Quality of Repair 1

Maximum rating = 5

5.0 (out of 5)

Appreciate the management team for taking care of my

Reviewed by NateJune 15, 2022

Appreciate the management team for taking care of my concerns and issues. Thanks Jake and Lauren.

  • Does recommend this dealer
  • Shopped for a new car

Overall Experience 5

Customer Service 5

Quality of Repair N/A

Friendliness 5

Pricing N/A

Maximum rating = 5

1.0 (out of 5)

Poor sales people

Reviewed by Larry from New londonMarch 03, 2022

Very disappointed, drove a new Altima and wanted to buy it. We couldn’t have that one so the salesman got a different one in but that one was totally different with color and options, kept trying to get us to buy that car after we said no.

  • Does not recommend this dealer
  • Shopped for a new car
  • Did not make a purchase

Overall Facilities 3

Customer Service 3

Buying Process 1

Quality of Repair N/A

Maximum rating = 5

About Bergstrom Imports of Oshkosh

At Bergstrom Automotive we strive to be the recognized leader of guest service through our commitment to treat everyone like family. You deserve complete peace of mind when it comes to owning your vehicle regardless of whether it is new or pre-owned. We pledge to provide the finest personal service and facilities for our guests. As Wisconsin's #1 Automotive Retailer we support communities throughout the state with 25 Bergstrom locations representing more than 35 brands. Every pre-owned vehicle we sell goes through an extensive certification process. We are committed to making sure you will be treated as one of the Bergstrom family.

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