1935 N. STEVENS STREET
Rhinelander, WI 54501

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Sales: 715-502-4264

Used Cars: 715-502-4264

Hours Toggle

Sales Department

Sun Closed
Mon 8:00am – 7:00pm
Tue 8:00am – 7:00pm
Wed 8:00am – 7:00pm
Thu 8:00am – 7:00pm
Fri 8:00am – 7:00pm
Sat 8:00am – 5:00pm

Service Department

Sun Closed
Mon 7:00am – 6:00pm
Tue 7:00am – 6:00pm
Wed 7:00am – 6:00pm
Thu 7:00am – 6:00pm
Fri 7:00am – 6:00pm
Sat 8:00am – 2:00pm

Reviews of Rhinelander Auto Group

Overall Rating:

4.8 (out of 5)

96% recommend this dealer

693 total reviews

Showing the most recent reviews from Cars.com and DealerRater.

5.0 (out of 5)

Have been a loyal customer for many years.

Reviewed by Ann Lawrence from Rhinelander, WIDecember 17, 2025

Have been a loyal customer for many years. Brian is always very patient and knowledgeable. Highly recommend to anyone looking to purchase or lease a vehicle.

  • Does recommend this dealer
  • Shopped for a new car
  • Did make a purchase

Overall Facilities N/A

Customer Service N/A

Buying Process N/A

Quality of Repair N/A

Maximum rating = 5

5.0 (out of 5)

OK used cars is always my first go to to look for any car

Reviewed by Feather Wilkens from Crandon, WIDecember 17, 2025

OK used cars is always my first go to to look for any car honestly. I have been a loyal customer with them since 2010. I learned to that Chuck had retired and I was slightly skeptic about Kristen but she pulled it off and did really good and made sure everything was peachy keen with me and I got what I wanted and made everything very easy. They have always going above and beyond for me and they were very quick because I was in an accident and lost my car on November 29th and yesterday December 16 I received my new car.

  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase

Overall Facilities N/A

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Buying Process N/A

Quality of Repair N/A

Maximum rating = 5

5.0 (out of 5)

Glenn is service is awesome!

Reviewed by Hub67December 17, 2025

Glenn is service is awesome! He always gets me in-n-out quickly - just did the 35,000 mile checkup - took care of a few warranty issues and I was on my way. What more could you ask for?

  • Does recommend this dealer
  • Came in for service or repair

Overall Experience 5

Customer Service N/A

Quality of Repair N/A

Friendliness N/A

Pricing N/A

Maximum rating = 5

About Rhinelander Auto Group

I'm Dan Towne owner of Rhinelander Auto Group. In my 15+ years in this business I've heard one thing over and over again from customers. "The most unpleasant part of buying a new vehicle is negotiating!" At Rhinelander Auto Group we want to relieve that unpleasantness and let you enjoy the purchase of your next vehicle. With that in mind we do things differently here.

Rhinelander Auto Group proudly serves Northern Wisconsin with a full line of General Motors vehicles from GMC, Chevrolet and Cadillac. From brand new Cadillacs to used pickups for the farm, we've got you covered!

Ready to buy? Get a price quote before visiting the dealership.

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  • No cost, no-hassle negotiation
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