71 Marsh Rd
East Rochester, NY 14445

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Sales: 888-205-2689

Used Cars: 866-334-5078

Hours Toggle

Sales Department

Sun Closed
Mon 9:00am – 7:00pm
Tue 9:00am – 7:00pm
Wed 9:00am – 7:00pm
Thu 9:00am – 7:00pm
Fri 9:00am – 6:00pm
Sat 9:00am – 5:00pm

Service Department

Sun Closed
Mon 6:30am – 8:00pm
Tue 6:30am – 8:00pm
Wed 6:30am – 8:00pm
Thu 6:30am – 8:00pm
Fri 6:30am – 8:00pm
Sat 6:30am – 8:00pm

Reviews of Van Bortel Ford

Overall Rating:

4.8 (out of 5)

97% recommend this dealer

1098 total reviews

Showing the most recent reviews from Cars.com and DealerRater.

5.0 (out of 5)

The best service department.

Reviewed by GregInNyFebruary 10, 2026

The best service department. Want a brake job on a Saturday with no appointment? Got it. Any brand. Faster and better than the actual dealers of the cars we own.

  • Does recommend this dealer
  • Came in for service or repair

Overall Experience 5

Customer Service N/A

Quality of Repair N/A

Friendliness N/A

Pricing N/A

Maximum rating = 5

5.0 (out of 5)

Great experience buying a car at this dealership.

Reviewed by Peterson49February 01, 2026

Great experience buying a car at this dealership. Very friendly salespeople and quick service. Very satisfied customer. Thanks

  • Does recommend this dealer
  • Shopped for a used car

Overall Experience 5

Customer Service N/A

Quality of Repair N/A

Friendliness N/A

Pricing N/A

Maximum rating = 5

5.0 (out of 5)

I just took delivery of my new 2026 Ford Ranger, and once

Reviewed by nargis1@gmail.comJanuary 31, 2026

I just took delivery of my new 2026 Ford Ranger, and once again, Kitty and her team proved why I refuse to shop anywhere else. I have bought every single car I have ever owned from Kitty Van Bortel, and the experience is always the same: honest, respectful, and completely transparent. ​There are no games and no pressure—just a fair price and a team that actually cares about their customers. From the simple ordering process to the thorough walkthrough of the new truck's technology, the level of service is unmatched. If you want to take the stress out of buying a vehicle, go see Kitty. There’s a reason I’ve been a loyal customer for life.

  • Does recommend this dealer
  • Shopped for a new car

Overall Experience 5

Customer Service N/A

Quality of Repair N/A

Friendliness N/A

Pricing N/A

Maximum rating = 5

About Van Bortel Ford

Welcome to Van Bortel Ford! Located in East Rochester NY Van Bortel Ford is Rochester's #1 Ford Dealership and proud to be a 12-Time Winner of the Ford President's Award for providing extraordinary customer experiences. From the moment you walk into our showroom you'll know our commitment to Customer Service is second to none. We strive to make your experience with Van Bortel Ford a good one for the life of your vehicle. Whether you need to Purchase Finance or Service a New or Pre-Owned Ford you've come to the right place.

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