Bergstrom Cadillac of Madison in Madison including address, phone, dealer reviews, directions, a map, inventory and more

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1200 Applegate Rd
Madison, WI 53713

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Sales: 608-216-2305

Used Cars: 608-440-2729

Hours Toggle

Sales Department

Sun Closed
Mon 9:00am – 7:00pm
Tue 9:00am – 7:00pm
Wed 9:00am – 7:00pm
Thu 9:00am – 7:00pm
Fri 9:00am – 6:00pm
Sat 9:00am – 5:00pm

Service Department

Sun Closed
Mon 7:00am – 6:00pm
Tue 7:00am – 6:00pm
Wed 7:00am – 6:00pm
Thu 7:00am – 6:00pm
Fri 7:00am – 6:00pm
Sat 8:00am – 1:00pm

Reviews of Bergstrom Cadillac of Madison

Overall Rating:

4.7 (out of 5)

93% recommend this dealer

61 total reviews

Showing the most recent reviews from Cars.com and DealerRater.

4.5 (out of 5)

Bergstrom Chevrolet

Reviewed by Toyotaguy from VeronaSeptember 24, 2020

Shopping for used Toyota Highlander. Michael S was very nice to work with. Friendly, genuine, no pressure, no games. If he didn't know answer to something, he said so. Provided good info about vehicle. Said price listed was as low as they can go. Always wonder a little about that, but turns out vehicle was probably fairly priced (it did sell a day or two later). Ended up getting newer model elsewhere, but would not hesitate to check out these guys again in the future.

  • Does recommend this dealer
  • Shopped for a used car
  • Did not make a purchase

Dealer Response

Thanks for the feedback but sorry we couldn't help with your Highlander. We call our pricing "Upfront Pricing." The idea is to remove the frustration and anxiety from the process. We know you, and others, have done their research. Our prices are based on the age in inventory, condition and equipment, and market demand. Our negotiation-free process is fair and transparent. Ultimately, we want to sell you the right car at the right price. Thanks for the opportunity!

Overall Facilities N/A

Customer Service 5

Buying Process N/A

Quality of Repair N/A

Maximum rating = 5

5.0 (out of 5)

Emillie Y from Minnesota

Reviewed by Emillie J Yeske from Cottage GroveJune 04, 2019

I highly recommend Bergstrom Cadillac of Madison. They guided me in the right direction when I needed a reliable vehicle for not only myself, but my newborn as well. Their upfront pricing made the entire car buying process incredibly easy. Not only did Seth and Kyle listen to my requests but they made helpful suggestions. They showed great communication and knowledge when answering all of my questions. In fact, everyone who I encountered was professional and polite. I left the dealership more informed and satisfied with my purchase. I will definitely purchase my next vehicle from here. Thanks again, guys!

  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase

Dealer Response

Thanks Emillie! Appreciate your business and your trust!

Overall Facilities N/A

Customer Service 5

Buying Process 5

Quality of Repair 5

Maximum rating = 5

5.0 (out of 5)

Retired

Reviewed by Jim Appel from Merrimac, WIDecember 14, 2018

Chris in the service department goes out of his way to make sure things are done properly and that they truly appreciate your business.

  • Does recommend this dealer
  • Shopped for a used car
  • Did make a purchase

Overall Facilities N/A

Customer Service 5

Buying Process N/A

Quality of Repair N/A

Maximum rating = 5

About Bergstrom Cadillac of Madison

At Bergstrom Automotive we strive to be the recognized leader of guest service through our commitment to treat everyone like family. You deserve complete peace of mind when it comes to owning your vehicle regardless of whether it is new or pre-owned. We pledge to provide the finest personal service and facilities for our guests. As Wisconsin's #1 Automotive Retailer we support communities throughout the state with 25 Bergstrom locations representing more than 35 brands. Every pre-owned vehicle we sell goes through an extensive certification process. We are committed to making sure you will be treated as one of the Bergstrom family.

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