1935 N. STEVENS STREET
Rhinelander, WI 54501

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Sales: 715-502-4264

Used Cars: 715-502-4264

Hours Toggle

Sales Department

Sun Closed
Mon 8:00am – 7:00pm
Tue 8:00am – 7:00pm
Wed 8:00am – 7:00pm
Thu 8:00am – 7:00pm
Fri 8:00am – 7:00pm
Sat 8:00am – 5:00pm

Service Department

Sun Closed
Mon 7:00am – 6:00pm
Tue 7:00am – 6:00pm
Wed 7:00am – 6:00pm
Thu 7:00am – 6:00pm
Fri 7:00am – 6:00pm
Sat 8:00am – 2:00pm

Reviews of Rhinelander Auto Group

Overall Rating:

4.8 (out of 5)

96% recommend this dealer

795 total reviews

Showing the most recent reviews from Cars.com and DealerRater.

5.0 (out of 5)

Got both mine and my husband's vehicles in this week!

Reviewed by Erica Smith from Eagle River, WI January 25, 2026

Got both mine and my husband's vehicles in this week!!! Fast and easy!! Will now be having our vehicles serviced here then in Eagle River!!!

  • Does recommend this dealer
  • Came in for service or repair
  • Did make a purchase

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Maximum rating = 5

5.0 (out of 5)

The Rhinelander dealership is the best we've ever

Reviewed by Chris Simpson from Bessemer Michigan January 25, 2026

The Rhinelander dealership is the best we've ever experienced. From sales to service and everyone in between has always treated us wonderfully and professionally. We've recommended others there and they have boughten from there for the same reasons. Thank you everyone!

  • Does recommend this dealer
  • Came in for service or repair
  • Did make a purchase

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Maximum rating = 5

5.0 (out of 5)

Had an oil change and tire rotation.

Reviewed by Greg Bricco from Polar wi January 25, 2026

Had an oil change and tire rotation. All the employees I talked with were nice and professional. It is an A1 dealership and Service.

  • Does recommend this dealer
  • Came in for service or repair
  • Did make a purchase

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Maximum rating = 5

About Rhinelander Auto Group

I'm Dan Towne owner of Rhinelander Auto Group. In my 15+ years in this business I've heard one thing over and over again from customers. "The most unpleasant part of buying a new vehicle is negotiating!" At Rhinelander Auto Group we want to relieve that unpleasantness and let you enjoy the purchase of your next vehicle. With that in mind we do things differently here.

Rhinelander Auto Group proudly serves Northern Wisconsin with a full line of General Motors vehicles from GMC, Chevrolet and Cadillac. From brand new Cadillacs to used pickups for the farm, we've got you covered!

Ready to buy? Get a price quote before visiting the dealership.

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  • No cost, no-hassle negotiation
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