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New 2014 Toyota Prius v Price, Photos, Reviews & Features

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New 2014 Toyota Prius v Exterior

Pricing

EPA Fuel Economy (MPG)

  • City: 44
  • Highway: 40

NHTSA Safety Information

Vehicle crash and safety data is provided by NHTSA, the National Highway Traffic Safety Administration. The NHTSA testing was established by Congress to reduce highway deaths and injuries. Read an article on the current NHTSA crash test program.

Safety Rating

  • Overall Safety:*****
  • Frontal Crash:****
  • Side Crash:*****

Consumer Reviews Summary

Overall Rating:
5/5
Value:
4.8/5
Exterior:
5/5
Interior:
5/5
Comfort:
4.8/5
Performance:
4.8/5
Reliability:
5/5

4 of 4 (100%) customers said they would recommend this vehicle to a friend.

Read Consumer Reviews »

2014 Toyota Prius v Overview

New/Notable:
  • Larger, wagon-esque version of the Prius
  • Daytime running lights are now standard across all trim levels; the Prius v Three adds an optional Panoramic Moonroof
  • 44 mpg city; 34.3 cubic feet of rear cargo space (similar to many compact SUVs)
The 2014 Toyota Prius v is the largest member of the Prius family, directed more towards a family that needs some extra utility, but does not want to compromise on fuel economy and reliability.

There are not many changes to speak of for the 2014 model year; daytime running lights are now standard, and the Three trim of the Prius v adds the panoramic moonroof as a standalone option.

Styling on the 2014 Prius v is familiar due to its association with the Prius which has made its wedge-shaped profile an almost iconic bit of car design. The Prius v looks like a Prius that has been stretched at the corners, adding six-inches in length and one-inch in width versus the standard car. Most changes take place in the rear, where the back is elevated to provide a large, hatchback opening which offers easy access to the ample rear cargo space. 16-inch wheels, LED taillights, and a rear spoiler are standard.

Under the hood, the Prius v employs the same powertrain found in a standard Prius – 134 total horsepower from a 1.8-liter four-cylinder gas engine and an electric motor. The Prius v is a full hybrid, which means it is capable of travelling on battery power alone for limited distances. The engine will also shut off when at a stop for extended periods or when it’s not needed, which saves even more fuel. Also familiar are the Prius v’s four driving modes: Drive for normal operation, Power, Eco (better mpg), and EV-Drive (electric power only for as long as possible).

The Prius v’s extra girth and weight does have a negative impact on fuel economy versus the standard Prius’ 50 combined mpg. Expect 44/40 mpg city/highway with the Prius v, good for a combined figure of 42 mpg which still bests much of the competition.

Inside, the 2014 Prius v differentiates itself with added room for passengers and especially for cargo. It offers 34.3 cubic feet of cargo space behind the rear seats and 67.3 cubic feet with them folded down, which is class competitive with most compact SUVs. Similar to the exterior, the interior is immediately recognizable as a member of the Prius family with the instrument panel in its unique location atop the center console. It does take some getting used to, but becomes natural after a few days of continuous use. Keeping with the Prius v’s theme of flexibility and utility, the second row slides forward/back and splits 60/40 for the storage of longer items. A 6.1-inch touchscreen for the audio system, USB/iPod port, Bluetooth connectivity, and automatic climate control are standard. Toyota’s Entune app suite is optional, as are heated front seats and navigation.

The Prius v also earned crash test rating befitting a family car, earning a full five-star overall rating from the NHTSA in addition to a Top Safety Pick award from the IIHS. Seven airbags, including a driver’s knee airbag, are standard. A backup camera, electronic stability system, traction control, and antilock brakes also come on each Prius v.

Read 2014 Toyota Prius v consumer reviews »

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Days on Lot:Comparing Ease of Negotiation

Days on Lot measures the average number of days a model sits on a dealer's lot before it's sold. This is one predictor of a dealer's willingness to negotiate.

Monthly Trend for:
2014 Toyota Prius v
100–
50–
0–
79
Apr
88
May
97
Jun
Easier to Negotiate

Harder to Negotiate
Past Three Months

See Detailed Analysis

*MSRP and Invoice prices listed do not include applicable gas tax and destination charges.