Utility
Drivers with frequent child-duty might favor the Toyota over the Jeep Wrangler.
The Toyota FJ Cruiser is a better choice than the Jeep Wrangler with respect to transporting cargo, especially if you often need to carry a lot of luggage or big pets.
Towing is considerably more the Toyota's forte than it is the Jeep's.
Performance
As far as horsepower, the Toyota FJ Cruiser packs quite a punch and will knock the Jeep Wrangler down a few rungs. On the flip side, bear in mind that high horsepower engines often command higher insurance premiums.
Dimensions
The Toyota FJ Cruiser is significantly heavier than the Jeep Wrangler.
The Jeep Wrangler's tank is about the same size as the Toyota FJ Cruiser's, though the Toyota's is slightly bigger.
The Jeep and the Toyota compete for the same parking spaces.
The Jeep's shorter wheelbase may produce a less-settled highway ride but a nimbler feel in daily traffic than the Toyota FJ Cruiser.
Convenience
You definitely won't have to visit your friendly gas station more often with the Wrangler than with the Toyota FJ Cruiser, because both offer similar mileage ranges.
Cost
The destination charge is a standard charge for transporting the vehicle from its point of origin to the dealer. It costs approximately the same to get the Jeep to the dealership as the Toyota FJ Cruiser.
The Wrangler won't tax your gas budget considerably more than the Toyota FJ Cruiser will.
The Toyota FJ Cruiser won't save you much money at the pump compared to the Jeep Wrangler.
With respect to MSRP, the Toyota doesn't cost much less than the Jeep Wrangler.
Handling
With its tighter turning radius, the Jeep Wrangler is definitely sprier than the Toyota FJ Cruiser, something to consider if you do a lot of city driving; on the other hand, note that a vehicle with a tight turning circle may feel a bit twitchy on the highway.
Drivetrain
The Jeep Wrangler and the Toyota FJ Cruiser have similar-sized engines, with a slight advantage to the Toyota FJ Cruiser.
The Jeep Wrangler could learn a lesson or two from the Toyota FJ Cruiser in terms of pickup.
Torque is the force that lets you accelerate quickly, and in this respect, the FJ Cruiser is considerably more powerful than the Jeep Wrangler.
Comfort
The Jeep Wrangler offers more head- and leg-room to your passengers than the FJ Cruiser does.
Warranty
The Toyota FJ Cruiser and the Jeep Wrangler have the same basic warranty.