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2014 Audi S8 vs. 2013 BMW ActiveHybrid 740 Review

Comparison Review

Comfort
Passengers in the back seat will be able to stretch out a lot more in the BMW ActiveHybrid 740 than the Audi S8, due to its greater head- and legroom. The BMW ActiveHybrid 740 will be a favorite with taller drivers due to its greater front head- and legroom than the Audi S8.

Convenience
You'll be making about the same number of stops at the gas station with the Audi S8 as you will with the BMW ActiveHybrid 740, as they get the same number of miles per tank of gas.

Cost
There are a lot of factors to consider when calculating the overall cost of a vehicle. The main consideration is Manufacturer's Suggested Retail Price (MSRP). The Audi S8 will definitely make more of a dent in your wallet than the BMW ActiveHybrid 740, which has a much lower MSRP. Another consideration is the Destination Charge, which is a standard charge for transporting the vehicle to the dealer from where it's built. The Audi S8 and the BMW ActiveHybrid 740 have similar Destination Charges.

Dimensions
Since the Audi S8 is much wider than the BMW ActiveHybrid 740, finding a wide enough spot in a parking lot may be a bit more challenging. When looking at overall length, the Audi S8 takes up about the same amount of space in your garage as the BMW ActiveHybrid 740.

Drivetrain
Due to its much higher torque, the engine of the Audi S8 does a much better job of transmitting power to the wheels than the BMW ActiveHybrid 740.

Handling
The Audi S8 has a smaller turning radius than the BMW ActiveHybrid 740, allowing you to more easily maneuver in and out of tight spots.

Performance
When it comes to horsepower, the Audi S8 has a much more powerful engine than the BMW ActiveHybrid 740. However, something you should consider is that higher horsepower engines often command higher insurance premiums.

Utility
In terms of seating you'll be able to fit the same number of people in both the Audi S8 and the BMW ActiveHybrid 740. You'll be able to fit about the same amount of groceries into the Audi S8 as you will in the BMW ActiveHybrid 740.

Warranty
The Audi S8 comes with essentially the same basic warranty as the BMW ActiveHybrid 740.

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Compare the 2014 Audi S8 and the 2013 BMW ActiveHybrid 740.

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2014 Audi
S8

More Details & Photos New 2014 Audi S8
MSRP*: $112,500

2013 BMW
ActiveHybrid 740

More Details & Photos New 2013 BMW ActiveHybrid 740
MSRP*: $84,300
Cash Back Rebate: Visit Rebate Center Visit Rebate Center
Low APR Loan: -- --
Lease Incentive: -- --
City MPG: 15 22
Highway MPG: 26 --
Engine(s): V-8 Inline-6
Seating Capacity: 5 - 5 5 - 5
Basic Warranty: 4 years/50,000 miles 4 years/50,000 miles
Invoice*: $104,627 $77,555

Days On Lot: Comparing Ease of Negotiation

Days on Lot measures the average number of days a model sits on a dealer's lot before it's sold. This is one predictor of a dealer's willingness to negotiate.

Monthly Trend for:
2014 Audi S8

No Days On Lot Data

No Data

Monthly Trend for:
2013 BMW ActiveHybrid 740

No Days On Lot Data

No Data

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*MSRP and Invoice prices displayed do not include applicable gas taxes or destination charges.